²ÝÝ®´«Ã½

McDonald’s focus on value and a big new burger drive sales in the first quarter

posted better-than-expected sales in the first quarter as a new burger — and a continuing emphasis on value — brought in customers.

The company said its global same-store sales, or sales at locations open at least a year, rose 3.8% in the January-March period. That was better than the 3.7% increase Wall Street was expecting, according to analysts polled by FactSet.

McDonald’s shares rose nearly 3% before the opening bell Thursday.

The limited-time Big Arch burger —- a 1,610-calorie behemoth that went on sale in the U.S. last month — became a viral sensation after ²Ñ³¦¶Ù´Ç²Ô²¹±ô»å’s CEO Chris Kempczinski posted a video of himself taking a nibble from one. Kempczinski was mocked for his tentative bite. Tom Curtis, president of rival Burger King, posted his own video taking a vigorous bite of his chain’s new Whopper.

But the Big Arch did capture peoples attention. ²Ñ³¦¶Ù´Ç²Ô²¹±ô»å’s said U.S. customers spent more per visit in the first quarter than the same period a year ago.

²Ñ³¦¶Ù´Ç²Ô²¹±ô»å’s has leaned heavily into in the U.S. and abroad as prices, particularly gasoline prices, rise. Starting April 21, ²Ñ³¦¶Ù´Ç²Ô²¹±ô»å’s U.S. stores began offering 10 items that each cost less than $3.

The Chicago chain said its revenue rose 9% in the first quarter to $6.52 billion. That was also higher than the $6.47 billion Wall Street was expecting, according to FactSet.

²Ñ³¦¶Ù´Ç²Ô²¹±ô»å’s net income rose 6% to $1.98 billion. Adjusted for one-time items, the company earned $2.83 per share. That was also higher than analysts’ forecast of $2.74.

Copyright © 2026 The Associated Press. All rights reserved. This material may not be published, broadcast, written or redistributed.

Federal ²ÝÝ®´«Ã½ Network Logo
Log in to your ²ÝÝ®´«Ã½ account for notifications and alerts customized for you.